Price of Candy

Candy is, in itself, an indulgence. It's a little extra to get us through our day. I'm a Weight Watcher so I don't eat as much candy as I would like to. I would love to eat a 3 Muskateers bar or a Hershey's chocolate bar, but I want to be thin so I don't. That doesn't change an important trend in candy. The price is going up. This is certainly an indulgance of the candy companies and retailers who think that everything should be measured in dollars, forgetting the change. Just a simple inflation on the middle class consumer. A candy bar, whether Skittles or Milky Way, should cost no more than 50 cents per bar, and often considerably less. It's not the past, or a quaint historical appeal, it's economics. For the simple indulgance of a candy bar we should pay with cents not bucks. I don't pretend to eat candy, and I don't have a real interest in the candy market 1 way or another, but I do know that candy should cost less. Maybe when we live in an inflation (re-)adjusted world, we'll feel better, and markets will run smoother. I'm not an economist, I'm a candy consumer.